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    • Customer Value Proposition
      • Synopsis: Customer Value Proposition
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        • DEFINE the Problem or Opportunity
          • MVS - Minimum Viable Segment
            • Beware: Don't Overlook Your MVS
            • Demandware case study & video
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            • YouTube: A Case Example of BLAC and White
            • Netflix, Spotify and JioCinemas in India
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            • Apple Pay case example from WSJ
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            • Acquia's Story
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        • Customer-Centric Models
        • RSVPD
      • Workshop Slide Deck
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      • Business Model Examples
        • Stories and a Startup Secret from decades of business model innovation
    • Build a Product That Scales Into a Company
      • Perspective: Building Products into Companies
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        • The Product-Company Gap
        • Design for Product-GTM Fit
          • Value Proposition
          • Minimum Viable Segment
          • Repeatable Products
        • Architect Your Business Model
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            • Simple to Install and Use
            • Low to No Initial Cost
            • Instant and Ongoing Value
            • Play Well in the Ecosystem
          • Package for Pull
          • Whole Product Partnerships
      • Slides
      • Video Recordings
      • SLIPPERY related to PLG
    • Vision, Mission & Values: Create an Authentic Culture
      • Frameworks
        • Founder-Market Fit
          • What are you uniquely qualified for?
        • Elements of Culture
          • Vision
          • Mission
          • Culture
            • Values
        • Operationalize Your Culture
          • Communicate
          • Reinforce
          • Evolve
      • Slides
      • Video - What It Takes: Vision, Mission, Culture
    • Hiring and team building
    • Go to Market
      • Framework - GTM overview
      • Video and Slides - GTM
    • Perfect Your Fundraising Pitch
      • Workbook: Perfect Your Fundraising Pitch
      • Frameworks
        • Business Overview
        • Team
        • Key Problem & Opportunity
        • Solution
        • Vision: Why Now? AND For The Future.
          • Balancing Vision and Execution
        • Traction & Proof Points
        • Business Model
        • Market Size
        • Competitive Landscape
        • Fundraising Needs & Milestones
      • Slides: Getting Behind The Perfect Pitch
      • Video: Getting Behind The Perfect Pitch
      • Article: Elevator question
    • Funding strategies to go the distance
      • Funding Market Fit
      • Questions arising
    • Personal Entrepreneurship
      • Problem solving
        • Elon Musk, Tesla, SpaceX
      • Are you curious what mindset it takes to be a successful founder?
      • Have you got what it takes?
      • Roadmap to success
      • People First
      • Mutual Mentorship
        • Peer Mentoring (Founder-to-Founder)
        • Mutual Mentorship (Mentor–Mentee Relationships)
        • Master Mentorship (Mentoring the Mentors)
        • Mentorship Resources for Startups
      • Founders Can't Scale: Fact or Fiction?
      • 3 Examples of Why You CAN Afford to Fail
    • Glossary for learning
    • How to comment in Coda
      • What is Coda?

Workshop template - duplicate first!

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Welcome [who?] !

Below you will find
a stream of resources and workshops that will be updated and added to as we build Foundry. [who
We look forward to sharing them with you.

[Workshop TITLE, DATE]

In this session we
[points of discussion]
Things from the board - eg MVS
us MM ?
Michael Skok provided live mentorship and then introduced Foundry’s latest AI, Michael MentorAI.
In the workshop Michael showed some simple examples of how to use his AI clone and promised some tips on how to take it to the next level... Have fun trying these !

Slides for the session can be found below:

Proprietary & Confidential.
Solely for HBS Foundry teaching purposes.
© Startup Secrets
Not for use, reuse, distribution or publication. Under strict embargo until
IQ book publication 2027

As a next step, consider:

Next session

Our next session will be On July 1st and we will be covering the we look forward to seeing you there!
Until then happy venturing!
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or copy the QR code:

[QR code instructions ]

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and add FOUNDRY to your venture name
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In the meantime, ! Enjoy exploring, and we look forward to your feedback and comments as to how we can improve the sandbox for you, See
* We welcome your feedback and comments directly in this document. See


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