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Startup Secrets Sandbox
Traction & Proof Points
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No matter what you claim, examples and case studies will prove that you can deliver. They are more credible than anything else you could say.
See the
full milestone framework here
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. When targeting a Seed round, think about ways to prove that you’ve reached:

Market

Problem/opportunity validation
Conviction in $100M

Product

Customer engagement
Ease of adoption
Roadmap to capture customer $

Go-to-Market

Early indications of repeatability (prepayment, decreasing CAC)

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